UI Production Director

As the UI Production Director, I led a dedicated team in creating a captivating sizzle video for Windows Copilot. Our month-long journey was marked by unexpected challenges and remarkable adaptability, culminating in a fantastic end product.

  • Project Leadership: Guided a talented team in showcasing the innovative features and user interface of Windows Copilot, a cutting-edge AI software solution for Windows users. Our primary challenge was the ongoing development of the product itself, requiring us to adapt and pivot throughout the video production process.
  • Agile Project Management: Employed agile methodologies to ensure effective communication and collaboration among team members. This approach allowed us to quickly iterate and adjust our creative direction as new information and updates about Windows Copilot became available.
  • Design Iterations and Feedback Loops: Navigated numerous design iterations and feedback loops, incorporating stakeholder feedback to align the video with the evolving vision for Windows Copilot. We maintained a strong focus on user experience, emphasizing the software's simplicity, efficiency, and groundbreaking capabilities.

The result was a sizzle video that effectively captured the essence of Windows Copilot. By showcasing its intuitive user interface and highlighting its key features, we created a visually engaging and compelling narrative that left a lasting impression on viewers.

Microsoft

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Director - Daniel Escolin
Producers - Emily Duarte & Ryta Karagodina
Creative Director - Brian Townsend
Executive Creative Director - Markus Weickenmeier
3D Motion Designer - Danny Yoon
2D Motion Designers - Toliy Patel & Gap Yossanun
Storyboard Artist - Alex Alvarado
UI Production Director - Patrick Flaherty

Selected Works

Alamo DrafthouseGraphic Designer, Animatior, Director & Producer

Meet the new Surface Laptop Go 3UI Production Director

Meet the new Surface Laptop Studio 2UI Production Director

Introducing Copilot+ PCsUI Production Director, Asst Director & Producer

Meet the new Microsoft Surface ProUI Production Director

Introducing RecallDirector, Producer, UI Production Director

Introducing Surface Duo 2Motion Graphics Designer

Introducing Surface Pro 9UI Production Director

Introducing Surface Laptop 5UI Production Director

Introducing the new Bing in WindowsUI Production Director

Introducing Windows CopilotUI Production Director

Introducing Windows 11Motion Graphics Designer

Make AI simple with AdobeDirector, Producer, Animator & Editor

Introducing Project VolterraMotion Graphics Designer

Adobe | Welcome to SummitDirector & Producer

Introducing Surface Laptop StudioMotion Graphics Designer

Microsoft ListsPost-production Supervisor

Microsoft FormsPost-production Supervisor

Canon EOS R5 & R6Editor & Animation

Oblivion Interactive DisplaysAnimation, Producer & Director

International Rescue CommitteeGraphic Design, Animation, Director & Producer

ExamityAnimation, Director & Producer

United WayEditor & Animation

It’s Not ComplicatedDirector & Producer

Jennie Garth - The Eye SolutionDP, Producer & Editor

Microsoft | Modern WorkplacePost-Production Supervisor & Editor

Four Nights in DecemberProducer, Director, DP & Editor

Alcon - Training VideosDP, Director, Producer & Editor

Alcon - Talking Heads & InterviewsDP, Director, Producer & Editor

2020 Stoke Holiday CardAnimation & Director

Build | Microsoft 365 Intro and OutroPost-production Supervisor

Ignite | Security IntroPost-production Supervisor

Ignite | Teams Intro & OutroPost-production Supervisor

Alcon TVProducer, Director, Editor, & Animation

Alcon Live MeetingsProducer, Director, Editor, & Animation

InvasiveProducer

Microsoft Lists | We got thisPost-production Supervisor

Microsoft PlannerPost-production Supervisor

Microsoft ProjectPost-production Supervisor

Cinema 4D BasecampArt, Animation & Graphic Design

Quarantine 2020Graphic Design, Animation & Director

70 Years of AlconAnimation, Director & Producer

Chuck NorrisGraphic Design, Animation, Director

EchoNous BiomedGraphic Design, Animation & Director

Live BallotGraphic Design, Animation & Director

Architecture & Nature AcademyGraphic Design & Animation

RotoscopingAnimation

Make Great ArtGraphic Design, Animation, Director & Producer

SystaneAnimation, Director & Producer

Azure Active Directory + Dropbox BusinessPost-production Supervisor

Power BI | Microsoft TeamsEditor & Animation

35 DentonCamera Operator, Producer & Editor

David Crosby & Snarky PuppyCamera Operator, Producer & Editor

DCTA Ribbon CuttingDirector, Producer & Editor

Department of Energy | SWAP 4Editor & Animation

Live From DansDirector, Producer, DP & Editor

#LiveInColor 5KDP, Producer & Editor

Leukemia TexasDP, Director, Producer & Editor

© 2024 Patrick Flaherty
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